Press & Media
Working With Local Music Media
by Thomas Conner, Tulsa World
Many artists overlook the local press and media outlets, who are actually a crucial part of getting the word out about your music. In this article, a real-life rock crit offers his advice on getting your band's name in the local paper.
Preparing A Media Kit
by Jon Carson, Outer Sound
What makes a good media kit? This article will get you thinking in the right direction.
Press Kit Tips
by Nicole Blackman, Publicist
One of the industry's foremost publicists offers a few tips to make your press kit shine.
Developing An Effective Media Campaign
by Wayne Arthurson, Autarky Communications
Now that you have a media kit what do you do with it? This article focuses on how to effectively use your media kit.
It provides tips on who to give your kit to, how to get it to them, following up, and how to deal with the people in the media.
Preparing A Press Release
by Cristopher Knab, Four Front Media and Music
An introduction to the paper filled world of press releases. The article describes what the media wants and how to write a
good press release.
Giving An Interview
by Wayne Arthurson, Autarky Communications
Talking to the press isn't as easy as you think. This short, but excellent article gives you advice on how to give the best interviews
for print, radio, and television.
Public Relations and Publicity Test
by Cristopher Knab, Four Front Media and Music
Test your knowledge on getting publicity for your music or band.
Radio
Overview of Radio Roles
by Cristopher Knab, Four Front Media and Music
A quick overview of the responsibilies of and relationship between the label's radio promoters and the station's Music Directors and Program Directors.
Commercial Radio Quiz
by Cristopher Knab, Four Front Media and Music
How much do you really know about how comercial radio works?
Setting Up a Pirate Radio Station
by Tom, Watts Up?! zine
OK, its not really an event -- it's an informational article covering the basics of setting up your own pirate radio station. Not that we condone this activity!